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Sugar Please

Sugar Please is a play on packaging that uses audio-visual cues to hack the habits of sugar addicts. Each Sugar Please snack is made with real-sugar instead of addictive substances such as high fructose corn syrup or artificial sweeteners. 


The items compete visually in the grocery aisle with other, less healthy junk food snacks. Users can then track their progress and re-order their favorites from our website. 


Each Sugar Please snack has its "sugar level" printed on the front of the package. This eliminates the need for consumers to learn how to read and interpret nutritional information. 

Brownie Flat

Cookie Flat

Full set

Using Format